Welcome to the #FeatureFriday where we are
on some of the amazing women in our world!
We started our #FeatureFriday series to highlight some of the amazing women we are honored to know and want the world to know about them too! Our feature this week is Aviva Cohen co-founder of The Blossom Method! Aviva and I were introduced through a mutual partner, and I was immediately impressed by her and the work she was doing. We started talking and I think we could have talked for hours if our schedules allowed it! She has this warm, caring aura about her, that draws you in!! The therapy work done at The Blossom Method is something incredible (and EXTREMELY needed). They want all their patients to feel supported, validated, understood, and accepted. I am so excited for you all to meet Aviva and learn more about her and the amazing service her and her team are providing!
Meet Aviva 🙂
Tell us a little about The Blossom Method and your mission. How did you come up with the concept and how hard was it to get started?
The Blossom Method is a community that happens to offer individual, couples, and group therapy. Our feeling was that women and their families were going through loss, PPD, fertility, unexpected diagnosis of their children and had little to no support. Most hospital stays were 2 days or less, and then women and their families were thrown out and told to try again, hang in there, go see your doctor. There was a feeling of disconnectedness, loneliness, and sadness. We wanted women to feel connected. The method itself is tailor made to each patient, but focused on healing, resources, empowerment, and most importantly a connection to a group of people that carry a patient through the next phase on their reproductive journey. Our original loss support group has women who lost babies together, got pregnant again together, and now share play groups together. It is truly magical to see.
1. What was the moment you knew you wanted to start The Blossom Method?
My partner and I knew it was time to open a center when we saw patients in our care in the hospital being released with no resources or net to catch them. Vulnerable-sad women who needed help were not getting it and suffering in silence. We knew it was time to do something about that.
2. What one The Blossom Method post/project/moment are you the most proud of and why?
I think I am most proud of the peer to peer support we have established. We try and match up women going through similar situations. It is like a mentor program. One woman is further along on her journey, and can help guide and advise her new friend. My patients tell me that their new “texting buddy” often knows more about them their best friends. It is safe, comfortable, and reassuring to know someone on the other end is always there for you. We liken it to an AA sponsor. PTs who have never met their peer in person-tell me that their peer is one of their closest friends. It truly warms my heart.
3. How would you describe a typical day? What’s your morning to evening routine?
I spend quite a bit of time in session. From morning until late in the evening I am with patients. When I am not with patients, I am collaborating with doctors who have concerns about their patients and ask us to call their patients to offer support. I love that we provide this service. Most people want help and are too overwhelmed to reach out. With the patient’s permission, the OB gives us her contact info and we reach out to her. Sometimes we counsel on the phone and provide advice. Other times we make referrals, and then of course most times we schedule meetings to have the patient come in for a session.
4. Describe yourself in 3 words?
Empathic, sincere, social.
5. What individuals, celebrities, entrepreneurs, public figures inspire you?
I love when celebs use their status to make change. Angelina Jolie, George Clooney, Ben Affleck are great examples of using your status to help bring about change.
6. If you could be anything…what would it be?
I would love to be a gymnast or a figure skater.
7. You have a free hour, what do you do with your time?
8. What’s on your music playlist? What inspires you?
I love music that makes you want to dance and helps inspire me to run faster.
9. What’s your guilty pleasure?
People and US Magazine.
10. Favorite local coffee shop?
11. Food you can’t live without?
12. Wine, beer or cocktail?
13. Favorite motivational quote?
There is no tomorrow.
14. If you could go on vacation anywhere, where would you go?
15. What’s next for you and The Blossom Method?
Continue to grow the practice-hire more clinicians and help as many people as we can.
If you want to learn more about Aviva and The Blossom Method, visit www.blossommethod.com.